Building brand worlds people play, share and remember.

Ambitious ideas, built to hold up in the real world.

I design every experience around a feeling first. Wonder, suspense, the rush of a shared win. The technology comes second, and its job is to make that feeling land.

At GDX Studios I built GDX IQ, the agency's creative technology division, and have brought it to brands like the PGA of America, Supercell, adidas, HBO and Adult Swim.